Consumers Select Eggland’s Best as Most Trusted Egg for Third Consecutive Year

June 20, 2017

Consumers Select Eggland’s Best as Most Trusted Egg for Third Consecutive Year

Cedar Knolls, N.J., June 12, 2017 – To help consumers more easily decide which grocery store products they can trust, BrandSpark International enlisted the help of more than 10,000 American shoppers for their annual American Shopper Study. When it came to what egg brand consumers rely on, participants named Eggland’s Best (EB) as America’s Most Trusted Egg for the third year in a row.  The BrandSpark Most Trusted Awards winner logo allows brands to clearly communicate the significant trust connection they have built with shoppers.

“Consumer trust is critical for a brand to succeed,” said Robert Levy, President of BrandSpark International.  “America’s top brands such as Eggland’s Best have established trust by repeatedly exceeding consumer expectations and creating a superior product experience.  Eggland’s Best continues to elevate this trust further through timely innovation and consumers overwhelmingly cited the product’s better nutrition, freshness variety, and taste.”

“Eggland’s Best is extremely proud to be recognized as America’s Most Trusted egg for the third year in a row,” said Charlie Lanktree, President and CEO of Eggland’s Best.  “At Eggland’s Best, our goal is to consistently deliver a superior egg to our customers, and EB is the only egg that provides better taste, better nutrition, better variety, and better freshness.”

Compared to ordinary eggs, Eggland’s Best eggs contain six times more vitamin D, 25 percent less saturated fat, more than double the Omega-3s, ten times more vitamin E, and more than double the vitamin B12.  Eggland’s Best’s superior nutrition is due to its proprietary all-vegetarian hen feed that contains healthy grains, canola oil and a wholesome supplement of rice bran, alfalfa, sea kelp and Vitamin E.  In addition, independent testing has revealed that Eggland’s Best eggs have stronger shells than ordinary eggs, which leads to less breakage and helps them stay fresher longer than ordinary eggs.

“It’s no surprise Eggland’s Best eggs once again topped the BrandSpark Most Trusted Awards list since they provide a nutritionally superior and great tasting product,” said Dawn Jackson Blatner, Registered Dietician and Nutritionist. “I always passionately recommend Eggland’s Best eggs over ordinary eggs to my clients since they will benefit from more nutrients like six times more vitamin D and more than double the omega-3 fatty acids, which are crucial for maintaining a healthy lifestyle.  Plus, EB eggs are the only eggs I serve my family!”

Eggland’s Best eggs are available in Classic, Cage Free, Organic, Hard-Cooked and Peeled and Liquid Egg White varieties.

To view the full list of the 2017 BrandSpark Most Trusted Awards, please visit