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Eggland’s Best and Life Time Challenge Families to “Plus It Up”

Eggland’s Best and Life Time Challenge Families to “Plus It Up”

Cedar Knolls, N.J., March 12, 2019 – In honor of National Nutrition Month, Eggland’s Best (EB), the #1 branded egg in the U.S., is teaming up with the Life Time 60daySM program to encourage families to “plus it up” when it comes to their nutrition and wellness. With superior nutritional benefits like six times more vitamin D, 25% less saturated fat and more than double the Omega-3s, Eggland’s Best eggs are the perfect addition to any family meal or workout.

“At Eggland’s Best, we always want to empower families to stay healthy, especially by choosing nutritious foods, which is why we are thrilled to team up with Life Time to help families across the country add superior nutrition to mealtime and live a healthier lifestyle,” said Charlie Lanktree, CEO of Eggland’s Best.

“The Life Time 60daySM program champions healthy, happy lives by helping our members set and achieve their personal fitness and wellness goals,” said Life Time Registered Dietitian and Director of 60day and Digital Programming, Anika Christ. “When it comes to nutrition and fitness, getting enough protein is critical for success so we’re excited to team up with Eggland’s Best to help families across the country plus it up at mealtime.”

Announcing the Eggland’s Best Plus it Up Instant Win Sweepstakes

From now through June 25, 2019, Eggland’s Best is giving fans the chance to instantly win one of hundreds of prizes! Prizes include fitness trackers, gift cards, branded items, and more from Life Time and Eggland’s Best, plus a chance to win the grand prize - $5,000 to plus up their family's fitness routine!

Registered Dietitian and Nutritionist and winner of the hit primetime ABC television show My Diet Is Better Than Yours, Dawn Jackson Blatner, has also teamed up with Eggland’s Best to provide helpful tips throughout the campaign. “Even with a super busy schedule, there are always small, simple things you can do to plus up your food and fitness routine” said Blatner. “For example, I only recommend nutritious & great tasting Eggland’s Best eggs to my clients and serve them to my family. It’s such an easy way to get extra nutrition.”

For official rules and enter the Eggland’s Plus it Up Instant Win Sweepstakes, visit