Cedar Knolls, N.J., August 22, 2023 – Research consistently shows family meals have a positive impact on children's physical and emotional well-being. In honor of its continued support of National Family Meals Month, Eggland's Best, the #1 branded egg in the U.S., has teamed up with America's Test Kitchen, the country's most trusted cooking brand, and GoNoodle, the country’s go-to platform for kid-friendly movement and mindfulness content, to inspire and “eggucate” the next generation of empowered cooks, engaged eaters and curious experimenters.
As part of the collaboration, Eggland's Best, America's Test Kitchen and GoNoodle have crafted a series of how-to cooking videos and activities developed to emphasize the importance of incorporating nutrient-rich foods like eggs into family meals to make mealtime not only tasty but also a fun and interactive experience for children. The content is now accessible for free through GoNoodle’s online platform at www.gonoodle.com/ATK.
"At Eggland's Best, we understand the importance of sharing family meals, and we believe that these moments are even more meaningful when filled with nutritious, wholesome ingredients," said Kurt Misialek, President and CEO of Eggland’s Best. "By partnering with America's Test Kitchen and GoNoodle, we aim to provide families with the tools and resources they need to make mealtime a fun and memorable experience while enjoying Eggland's Best nutritious and superior-tasting eggs."
Highlights of the partnership include:
- Kid-Friendly Cooking Series – Get the kids involved in the kitchen with three GoNoodle videos full of song, dance and delicious recipes! Silvia from “The Best Tees” and Adelina from America’s Test Kitchen Kids will ignite the culinary creativity of the future generation, empowering them to become confident cooks and curious eaters.
- Fun With Food Activity Packs – The kids can learn science, math, language arts and social studies in the accompanying activity packs that will encourage fun with food!
- Recipe Inspiration – The recipes curated by America’s Test Kitchen include Applesauce Snack Cake, Bacon and Egg Breakfast Tacos and Fluffy Cloud Eggs, all made with delicious and nutritious Eggland’s Best eggs. These easy-to-follow recipes will empower families to cook together and savor the joy of homemade meals.
"Working with Eggland's Best and GoNoodle allows us to extend our commitment to culinary education to families everywhere,” said Jack Bishop, Chief Creative Officer of America’s Test Kitchen. “We're excited to inspire creativity in the kitchen, while also reinforcing the importance of quality ingredients like Eggland's Best eggs. Through this collaboration, we're inviting families to embark on a delicious journey of discovery and learning together."
“We believe in making healthy habits fun for kids at a young age,” said KC Estenson, CEO of GoNoodle. “This program allows us to blend the fun of culinary exploration and healthy eating together which brings kids and families together which we love to see happen.”
Additionally, Eggland’s Best is giving fans the chance to win a variety of prizes with the “Eggstraordinary Family Kitchen” Sweepstakes. Now until October 3rd, fans can enter daily at EBFamilySweeps.com for a chance to win the Grand Prize of $5,000 to upgrade the family kitchen! Families can also win a weekly prize pack that includes a $250 gift card for groceries, swag and cooking equipment from Eggland’s Best, America’s Test Kitchen and GoNoodle and a 3-month supply of Eggland’s Best eggs!
NO PURCHASE NECESSARY TO ENTER OR WIN IN THE EGGLAND’S BEST EGGSTRAORDINARY FAMILY KITCHEN SWEEPSTAKES. Open to legal residents of the 50 US & DC, 18 or older. Void where prohibited. Sweepstakes starts 8/22/23 and ends 10/3/23. For Official Rules, which govern, click here. Sponsor: Eggland’s Best, LLC.