Cedar Knolls, N.J., March 3, 2015
If you beeline to Eggland’s Best (EB) when you are in the grocery store and check that your eggs have the crisp “EB” stamp, you may be qualified to become the next Eggland’s Best CEO (“Chief Egg Officer”). To kick-off National Nutrition Month, Eggland’s Best is inviting fans to visit the Eggland’s Best website (www.egglandsbest.com) to enter the “CEO Search” Contest and share why they deserve to receive the honorary title of Chief Egg Officer and the $5000 Grand Prize.more
Potential “CEO” candidates can enter the contest from March 3rd to May 24th and will be asked a variety of questions including what they love most about Eggland’s Best eggs. In July, the top three egg-ceptional candidates will be featured on the Eggland’s Best website for the public to learn more about each. From July 7th to September 1st, Eggland’s Best will encourage fans to vote online for the candidate they feel can best fill the shoes of current “CEO,” Karen Petersen.
“Being the first Eggland’s Best ‘CEO’ has been such an honor and I will continue to be a life-long fan of the brand,” says Karen Petersen, winner of the 2013 Eggland’s Best CEO Search Contest. “It has been a pleasure sharing the different ways Eggland’s Best is dedicated to creating a superior egg that is better in nutrition, freshness and taste and I wish my successor nothing but the best!”
“As Chief Executive Officer at Eggland’s Best, I am proud that our eggs offer superior taste, freshness, and nutrition,” says Charlie Lanktree, President and CEO of Eggland’s Best. “I am very eager to find another individual whose enthusiasm for the brand and its benefits matches all of ours at Eggland’s Best.”
The CEO Search Contest Selection Committee will include:
- Charlie Lanktree - President and CEO of Eggland’s Best
- Karen Petersen – Inaugural Eggland’s Best Chief Egg Officer
- Cathe Friedrich – Cathe Friedrich is the leading innovator of the home exercise video industry with over 300 workout titles to her credit. In 2011, Cathe was inducted into the National Fitness Hall of Fame.
The next Eggland’s Best “CEO” will be announced on September 15th and will be awarded the Grand Prize of $5,000, a nutrition consultation with the world-renowned Nutrition Twins Lyssie Lakatos and Tammy Lakatos Shames, and a year’s supply of Eggland’s Best eggs to ensure he/she is eating the most nutritious egg. Compared to ordinary eggs, Eggland’s Best contain 25 percent less saturated fat, more than double the amount of omega-3s, four times more vitamin D, and stay fresher longer. The two runners-up will each receive $500 each and a six month’s supply of Eggland’s Best eggs.
For more information on how to enter and official rules, visit www.egglandsbest.com/chiefeggofficer.